It's the eye-catching combination of good graphic design, compelling copywriting and a big idea working together that make a direct mail campaign stand out from the clutter in the mailbox.
Direct mail can focus on smaller groups of individuals more likely to respond to your offer, making it more economical for small and medium size businesses. Some customers actually prefer to have something tangible they can hold in their hands and interact with. With today’s technology you can even personalize each piece to speak to your customers individually.
Hafner Creative Communications creates post cards, mailers, and letters that set you apart from the competition. We’ll recommend formats and integrate them with online strategies to make them more effective. And we can purchase mailing lists or use your existing client list to assist from start to finish.
Let’s not forget that it’s measureable, allowing you to track the success of your campaign. The team at Hafner can create a direct mail marketing strategy straight through to mailing the pieces and evaluating the results.
Direct Marketing Services
Strategy and budget
Concept development
Graphic design
Copywriting
Final digital artwork for printing
Print estimating and coordination
Mailing list purchasing and coordination
Integration with additional media