Worldwide, the visitor industry is struggling to maintain high standards of guest service and experience with fewer and fewer visitor dollars to support the effort.
As competition increases and the marketing budget decreases, it's important to maximize every opportunity for exposure to new, and to repeat customers.
Using creative integrated marketing services frees up your time, your people and your resources to focus on what you do best: whether it's local tours and family activities to restaurants, spas, shopping, golf, tennis, luxury hotels or boutique B&Bs.
Inbound marketing strategies and social media help capture pre-arrival business as guests book in advance, allowing you to better plan expenses and payroll.
And, because today's mobile visitor is connected to the internet, we can help upgrade your website with optimization and "magnetic" content, to bring in post-arrival business from the visitor who's already in the area, looking for things to do.
Hafner Creative Communications works with you and your staff from the inside out. We learn about what you do, listen to your dreams, and look and what you have to work with. Then, we can help take your tourist-based business to the next level with creative integrated marketing that harnesses traditional print advertising and graphic design with new "horses" of a different color: inbound marketing, social media and more.
Using a variety of communication services such as Twitter, Facebook, and travel industry sites, directories and forums, our team can help your team get in touch and keep in touch with customers on a day to day or moment to moment basis.
And by targeting our strategies to your goals, we can help grow your business in specific visitor industry marketing niches, such as:
- Food: foodies and gourmet dining, farmers markets, agriculture, agro-tourism, farm tours, catering, private chefs, restaurants and eateries
- Golf: golf lessons and schools, golf courses, pro shops, golf tournaments and groups
- Weddings: wedding receptions, cakes, photographers, flowers and leis, caterers and wedding services, ceremonies, honeymoons and bridal or bachelor parties
- Family travel and adventure: tourist and family activities, tours, sports, kids activities and programs, babysitters and babysitting services, sightseeing, historical and cultural tours and events, concerts, entertainment, retail shopping centers
- Luxury travel and FIT: luxury hotels and resorts, vacation rentals, villas, condominiums, private homes, limousine services, property management, VIP services, concierge services, private jets, private chefs, gourmet catering, party services
- Groups: meeting planners, destination management companies, tour groups, cruise ships
- Wellness: spa services, massage therapy, acupuncture, luxury spa facilities, healing and massage, aromatherapy, medical services, rehabilitation, plastic surgery, recovery and recouperation
Contact us and let's talk tourism.